Nuvo TV: Branding

Produced by Eyeball

Nuvo is a television network targeting English-speaking Latinos. I designed a new logo and on-air graphics package, complemented by strategy that extended to both digital and traditional advertising and marketing. As creative director, I led a team of animators, designers and editors to execute the comprehensive deliverables including ID's, interstitials, sizzle reels, print, audio identity and mnemonic, and a vibrant new look to integrate their website, mobile app and all social platforms.

My Role: Creative Direction, Design, Logo Design 

Design Overview

On-Air Graphics



Created at: Eyeball West

Executive Creative Director: Limore Sure

Creative Director: Mara Smalley

Design: Mara Smalley, Kris Szumowski, Justin Mays

Animation: Justin Mays, Andrew Borin

Producer: Brittany Geber